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Holly Evans UX

Your UX, Strategy & Design-Thinking Partner

  • Work
    • Case study: LTSS referrals
    • Case study: Simplifying claims
    • Case Study: My LTSS Manager
    • Case study: Provider Site Redesign
    • Case Study: Medicaid enrollment microsite
    • Case study: Virginia Beach Law Group
    • Service Design: Improving the exam room experience
  • About Me
  • Get in Touch

Main Content

Your UX, Strategy & Design-Thinking  Partner

I help companies solve the right problems—aligning user needs with business goals.
Creating real impact.

Case studies

LTSS Referral

The Problem: Getting LTSS services in place was slow and inefficient.

My Role: Workshop facilitation, user research, UX design, prototyping, client/product/team collaboration

The Result: A 75% reduction in time to care.

Simplifying Claims

The Problem: Standard claims forms are long and overwhelming, causing mistakes and delays in payment.

My Role: User research, UX design, business/team collaboration

The Result: A 40% reduction in rejections.

My LTSS Manager

The Problem: Non-medical providers struggle with insurance, leading to claim errors, delays in care, and payment.

My Role: User research, UX design, user testing, client/product/team collaboration, end-to-end project oversight

The Result: A tool that helps non-medical providers navigate insurance processes, accurately submit claims, and access information—reducing delays in care and payment.

Provider Site Redesign

The Problem: Inconsistent structures across related brand sites made scalability, maintenance, and UX challenging.

My Role: Information architecture, user experience, visual design, business/product/stakeholder collaboration

The Result: A flexible framework enabling unique branding with consistent structure, simplifying updates and growth.

VB LAW GROUP

The Problem: A visually outdated and structurally disorganized site.

My Role: Competetive analysis, information architecture, ux design, visual design, development

The result: Redesigned the site with a modern look and clear, scalable structure—improving content findability and navigation across touchpoints.

Medicaid Enrollment

The Problem: Navigating health insurance and Medicaid in particular, is challenging.

My Role: UX design, visual design, business/team collaboration

The Result: A site that guides users on benefits, the elibility & enrollement process.

Service Design: The Exam Room Experience

The Problem: We've all been there. In an exam room, wondering how long you will wait for the doctor.

My Role: Design-thinking workshop facilitatior, service designer, des

My Role: An exam room experience that keeps the patient informed, entertained and comfortable.

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2024 Holly Evans